World Match Racing Tour. ALPARI

ISAF Special Event


A results focused sponsorship platform

Learn how a partnership with the Alpari World Match Racing Tour can help you achieve your business objectives.

The Alpari World Match Racing Tour (AWMRT) offers a tremendous marketing communications platform for brands wishing to engage with a global audience of affluent, brand savvy sailing fans.  The Tour is one of the world’s leading professional sailing series and enjoys the exclusive ISAF “special event” status.

Operating in 8 countries and spanning 3 continents, the Tour offers an established series of professionally managed events featuring past and present America’s Cup competitors, Olympians, World Champions as well as some of the best emerging talent in the sport .  Teams compete year round for $1.75m, the richest purse in professional sailing, and the chance to crowned World Match Racing Champions.

The AMWRT enjoys close working relationships with all of our partners and our collaborative, marketing focussed approach enables us to deliver tailored marketing solutions to ensure maximum return on objectives. 

A partnership WITH THE TOUR will provide;

  • • Immersive customer engagement opportunities with a global audience of upmarket decision makers
  • • A year round B2B, B2C and B2G marketing platform
  • • Opportunities to communicate your brand values, build brand advocacy and change brand perception
  • • Extensive global media coverage – a 360 degree media solution
  • • High end hospitality in shore side marquees overlooking the competition
  • • Experiential marketing opportunities
  • • Highly visible branding on racing yachts and within the AMWRT Race Village
  • • “Once in a lifetime” client experiences such as the chance to sail with the top skippers in an official match racing event
  • • Interaction with intelligent, engaging athletes

If you would like to know more about sponsorship opportunities with the Alpari World Match Racing Tour, please contact us at sponsorship@wmrt.com

TOUR LEVEL SPONSORS

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Alpari FX Trading

Alpari, a leading global FX broker, has been title sponsor of the Alpari World Match Racing Tour (AWMRT) since February 2012. This landmark five-year global partnership has seen the Alpari companies bring online FX (foreign exchange) to sailing fans worldwide.

Fast, competitive and strategic – match racing has it all. Described as the most thrilling form of sailing, the Alpari companies instantly recognised the natural parallels that align the sport with online FX trading. Just like in match racing, trading currencies is about spotting opportunities, balancing your instinct with information and honing a winning strategy to be successful.

These parallels enable Alpari to bring the excitement of trading to a global sailing audience who can identify with the mindset Alpari believes match racers and traders share.

For more information about the sponsorship and Alpari, visit the official Alpari AWMRT microsite.

Forex, spread bets and CFDs are leveraged products. They may not be suitable for you as they carry a high degree of risk to your capital and you can lose more than your investment. You should ensure you understand all of the risks.

garrard GARRARD

The legacy of Garrard began in London, 1735, recorded with the first entry into the company’s Jewellery and Silverware ledger. Over 275 years later, this ledger symbolises the foundation of the oldest jewellery house in the world and is proudly displayed in our flagship Mayfair boutique, along with our iconic jewellery collections. Garrard creations are also on display in the permanent exhibition at the Tower of London, where the Crown Jewels reside.

As one of the leading international jewellers, Garrard is recognised for creating beautiful jewellery, one-of-a-kind pieces, Royal regalia, military Insignia, silverware and sporting trophies. A devotion to the highest degree of workmanship has been the firm’s trademark since the first designs drew the attention of the world. Garrard continues to passionately embrace the past by creating tomorrow’s heirlooms today.

For more information on GARRARD, visit www.garrard.com

pellep

PELLE P

Pelle P design, manufacture and sell technical sailing and casual clothes as well as a ski and winter collection where design is combined with high quality and function. The company has its origin from the sailing legend Pelle Petterson who also has a unique skill as a successful yacht designer.

Pelle P are also official clothing partner to the America’s Cup team, Artemis, as well as the Stena Match Cup Sweden and the RC44 series.

For more information about Pelle P, visit http://www.pellepetterson.com

driftinnovations

DRIFT INNOVATIONS

Drift Innovation is an action sports technology company specializing in the capture and sharing of digital imagery across all platforms. Drift manufactures quality point of view HD cameras, mounts and accessories, inspiring action sports enthusiasts to document their experiences, capture the emotion and share their vision with friends and family. Drift’s mission is to ensure that their unique product features such as an LCD screen for instant playback, wireless remote control, rotatable lens and intuitive interface, guarantee a simple, positive user experience. Drift sponsored professional athletes in moto, auto, outdoor, snow, aquatic and airborne sports, are an integral part of the R&D process, testing the performance and durability of Drift products in the fi eld.

Drift, widely recognized as one of the top three point-of-view camera brands globally, distributes its products in more than 25 countries.

For more information about Drift Innovation, visit http://driftinnovation.com

TOUR SUPPLIERS

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LIVESTREAM

Livestream - the live event platform that connects people and live events, works with the Alpari World Match Racing Tour to deliver over twenty live events to connect sailing fans around the world. Using live video, photo, text and chat updates, The Alpari World Match Racing Tour is able to bring the hands-on action and excitement of nine World Championship events around the globe, free, to sailing enthusiasts across the web.

For more information about LIVESTREAM, visit http://new.livestream.com/

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TRAVEL PLACES

Travel Places deliver top class travel arrangements and solutions for teams, associated personnel and the media attending the various events on the Alpari World Match Racing Tour.

For more information about TRAVEL PLACES, visit http://www.travelplaces.co.uk/world-match.html